Desiner Media

Types of Graphic Design
for your business

Design Graphic Desing

Desiner media

Spetember 02, 2020

Graphic design is essential in today's competitive business world as it helps create impressive marketing materials such as logos, leaflets, business cards, layouts, and stationery.

The term "graphic" refers to a visually proper and accurate representation, while the "design" part involves creating a specific message in a professional and artistic way.

There are eight main types of graphic design services:

1. Visual identity design:

Visual identity design is a common type of design where graphic designers create design elements suitable across all visual media. This requires knowledge of all types of graphic design, as well as excellent communication, conceptual, and creative skills.

Example of Visual Identity Design

2. Marketing & advertising design:

Marketing and advertising design are essential for companies to tap into their target audience's decision-making process. Graphic design is like a secret weapon for organizations to capture people's attention and convey their message in a powerful and compelling way. In today's world, where everyone is inundated with information, visuals are a breath of fresh air. That's why graphic design is so important for businesses and brands looking to stand out and make an impact. From stunning social media graphics to eye-catching billboards, graphic design helps organizations communicate and promote more effectively by creating memorable and engaging visuals. Whether it's a logo, a brochure, or a website, a well-designed visual can convey a message faster and more effectively than any amount of text. In short, graphic design is a superhero that saves the day by making complex information accessible and engaging for everyone

Example of Marketing Design

3. User interface design:

User interface (UI) design involves designing interfaces that are easy to use and provide a user-friendly experience. UI designers are like conductors of a symphony, orchestrating a seamless and visually engaging experience for the user. They understand the importance of creating an interface that is not only functional but also aesthetically pleasing. By skillfully designing on-screen graphic elements such as buttons, menus, and micro-interactions, UI designers create an immersive and captivating experience for the user. Their attention to detail ensures that each element is carefully placed to provide both beauty and usability. In essence, UI designers strive to create an interface that users will want to engage with and will find easy to us.

Example of UI design

4. Publication design:

Publication design is the art of creating engaging and visually appealing pieces that communicate with the audience through public distribution. It's all about telling a story in a way that captures the reader's attention and keeps them engaged from beginning to end. Whether it's a magazine, book, or catalog, publication designers understand how to make a piece visually appealing while also ensuring that the content is easy to navigate. They carefully consider everything from the layout to the typography, making sure that each element works together to create a cohesive and memorable reading experience. In short, publication design is all about creating pieces that not only inform but also delight and inspire the reader.

Example of Publication design

5. Packaging design:

Packaging design is essential for products as it not only protects and prepares them for storage and distribution but also communicates directly with consumers, making it a valuable marketing tool.

Example of Packaging design

6. Motion graphic design:

Motion graphics involve graphics that are in motion, including animation, audio, typography, imagery, and video used in online media, television, and film.

Example of Motion graphic design

7. Environmental design:

Environmental graphic design is like a visual storyteller that brings spaces to life by creating a seamless and immersive experience for the people who inhabit them. It's all about using design elements such as signage, wayfinding, and branding to visually connect people to their surroundings and enhance their overall experience. Whether it's a museum, an office, or a public space, environmental graphic designers understand how to make spaces more memorable, informative, and easier to navigate. They carefully consider every aspect of the environment, from the architecture to the lighting, to create a cohesive and visually stunning experience. In essence, environmental graphic design is all about creating a harmonious relationship between people and their environment, making the spaces we inhabit more engaging and inspiring.

Example of Environmental design

8. Art and illustration design:

Graphic art and illustration involve creating original artwork, which takes various forms, from fine art to decoration to storytelling illustrations. Each type of design requires unique skills and techniques, making graphic design a multifaceted